Paid media in Pennsylvania

Paid ads & automation for Pennsylvania contractors.

We run Google Ads, Meta Ads and the lead follow-up behind them for home service businesses across Philadelphia, Pittsburgh, Allentown and the rest of Pennsylvania.

£18.5m

Revenue generated across 37 client campaigns since 2023.

4-8x

ROAS clients typically see within 90 days.

5,832

Qualified leads generated across service businesses.

The Pennsylvania market

What drives demand here.

Pennsylvania has some of the oldest housing stock in the country, which shifts the work towards repair, replacement and restoration rather than new build. Snow and ice load add a reliable winter driver for roofing and gutters.

Older homes mean more variable jobs and more quoting time, so pre-qualifying on the ad and the form saves more money than a lower cost per click ever will.

How we grow Pennsylvania businesses.

Paid Social

Meta, Instagram and TikTok campaigns built to generate qualified leads at scale, not vanity metrics.

Paid Search

Google and Bing campaigns that capture high-intent demand the moment someone is ready to buy.

Growth + Automation

Paid social and search combined with AI lead follow-up, so no lead ever goes cold.

Metro areas we cover in Pennsylvania

PhiladelphiaPittsburghAllentownHarrisburg

We work with clients across the whole state, and across the US and UK. These are the metros we are asked about most.

Trades we run campaigns for in Pennsylvania

  • Roofing
  • Gutters
  • Siding
  • Historic and older-home repair
Questions we get from Pennsylvania

Why does quoting take so long on Pennsylvania jobs?

The housing stock. Some of the oldest homes in the country mean more surprises, more variation and longer site visits. That makes pre-qualification on the ad and the form unusually valuable, because every unsuitable quote is a half day you do not get back.

Philadelphia and Pittsburgh: one campaign or two?

Two. They are separate media markets with different competition and different costs, and combining them averages away the information you need to decide where the next dollar should go.

See where your lead follow-up stands.

Five questions, thirty seconds, and a score out of 100 before we ask you for anything.

Get your free Lead Gen Score
Call (616) 438-0664