Paid media in North Carolina

Paid ads & automation for North Carolina contractors.

We run Google Ads, Meta Ads and the lead follow-up behind them for home service businesses across Charlotte, Raleigh-Durham, Greensboro and the rest of North Carolina.

£18.5m

Revenue generated across 37 client campaigns since 2023.

6.1x

Average return on ad spend across our clients.

5,832

Booked calls across all our clients.

The North Carolina market

What drives demand here.

People keep moving into the Charlotte and Research Triangle corridors, so there's a steady stream of homeowners who've just bought and have a list of work to do. Storms reaching well inland add roofing and gutter demand beyond the coastal counties.

Recent movers are the most valuable audience in the state and the least tied to any existing contractor, so your priority is being the first credible quote they get.

How we grow North Carolina businesses.

Paid Social

Meta, Instagram and TikTok campaigns that bring in qualified leads in volume. Likes and reach aren't the goal.

Paid Search

Google and Bing campaigns that reach people while they're searching for your service.

Growth + Automation

Paid social and search together, with automated lead follow-up so every lead hears back.

Metro areas we cover in North Carolina

CharlotteRaleigh-DurhamGreensboroWilmington

We work with clients across the whole state, the rest of the US and the UK. These are the metros we get asked about most.

Trades we run campaigns for in North Carolina

  • Roofing
  • Gutters
  • Siding
  • Decks and outdoor living
Questions we get from North Carolina

Are recent movers worth targeting in Charlotte and Raleigh?

They're the most valuable audience in the state. Someone who's just bought a house has a list of work and no contractor yet, so they're picking someone new. With this group, being the first credible quote matters far more than being the cheapest.

Do I need separate campaigns for Charlotte and the Triangle?

Generally, yes. They're separate markets with different competitors and different costs per click, and running them together hides which one is paying for itself. Splitting them is usually the first change that makes your reports useful.

See where your lead follow-up stands.

It's five questions and takes thirty seconds. You get your score out of 100 before we ask you for anything.

Get your free Lead Gen Score
Call +1 (747) 364-0695