Case studiesCase study

Dylan

High-Ticket Consulting · Meta Ads · Appointment Setting

30 qualified strategy calls booked in 45 days through inbound ads and a booking funnel.

30

Meetings booked

45 days

Campaign timeframe

>60%

Lead-to-booking rate

£0

Paid pipeline before

The challenge

Dylan was growing his high-ticket consulting business through outbound DMs and referrals. It was exhausting, and he couldn't forecast any of it. He needed a reliable inbound system that booked qualified strategy calls without manual prospecting, so he could focus on closing and delivery.

Our approach

How we did it.

01

Appointment-setting funnel

Meta ads sent people to a short VSL page, then into a two-step booking funnel with a pre-qualification form. Each step screened out people who weren't serious and got the ones who were into the diary fast.

02

Audience targeting

We combined interest targeting (business owners, self-employed, entrepreneur communities) with behavioural data. In week two we added lookalike audiences built from Dylan's client list.

03

Story-led video

A story-driven video opened on the exact problem Dylan's ideal client deals with, then went straight into a case study as proof and a CTA to book a free strategy session.

04

Speed-to-lead automation

Every form submission triggered an automated reply within 5 minutes: a personalised SMS and email with a calendar link. That cut drop-off between enquiry and booked call by over 60%.

“I went from chasing referrals to having 30 qualified strategy calls booked in my diary in under seven weeks. The system just works, I show up and close.”
Dylan, High-Ticket Consultant

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